PR Solutions
Inside a healthcare influencer strategy built on patient voices
Amplify the stories people are already sharing. The University of Pittsburgh Medical Center is using patient creators to tell stories...
My Personal 10 Picks for The Best AI Visibility Tools
Search is changing.More users are getting answers directly from AI search tools like Google AI, Perplexity, and other AI platforms.Instead...
The Scoop: McDonald’s CEO gets memed for reaction to eating new ‘product’
Plus: Sam Altman tries to explain OpenAI, Pentagon deal; podcasts are about community. Chris Kempczinski, the CEO and president of...
4 ways to amplify creativity with AI
Viral music creator shares five ways comms can boost innovation with AI instead of outsourcing it. A recent MIT Media...
Rooted in Resilience: Philadelphia Flower Show Lessons for PR, Events, and Growth
I wasn’t even in Philadelphia for 24 hours. I flew in, walked into the Pennsylvania Convention Center early on a...
Corporate Crisis Communications: Lessons from 2025 Incidents
When a crisis hits, the first four hours determine whether your organization will recover with reputation intact or spend years...
How Cinnabon built a social fandom by ‘marrying’ Slim Jim
Insights from behind the social handle. Not every social media campaign requires a planned strategy. If you were on X...
The Executive’s Guide to Merging PR, Visual Search, and Discovery Platforms for Home Design Brands
When I took over digital strategy for a mid-market furniture brand three years ago, our team faced a problem that...
The Scoop: Anthropic responds to ‘supply chain risk’ decision with calm, reassurance
Plus: Berkshire CEO emphasizes continuity in first letter to shareholders; Houston Chronicle focuses on creator collabs. Anthropic has responded after...
Why AI-Blockchain Convergence Demands a New PR Playbook for Emerging Tech
The collision of artificial intelligence and blockchain technology has moved from theoretical promise to operational reality, yet most PR strategies...
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