The adoption number sounds decisive. A new industry report, Martech for 2026, written by Scott Brinker and Frans Riemersma and...
Gmail stopped being lenient about its own rules in 2026. Google's bulk sender guidelines, in place since February 2024, require...
Martech's share of the marketing budget has fallen to a five-year low of 19.4 percent, yet 62 percent of CMOs...