Alex Nabaum/theispot.com The Research The authors conducted structured interviews with more than 50 manufacturing leaders, service providers, and academics worldwide,...

Think of nurturing your event leads as cultivating a thriving garden. You wouldn’t just plant a seed and walk away,...

Many people who use NotebookLM already share their notebooks with classmates, coworkers, students and friends. Today, we're making sharing and...

Creating a consistent brand image can increase your company's revenue by up to 23%. Just by outlining a clear and...

Very few prospects will ever convert during their first interaction with a brand. This initial interaction usually serves as an...

The end of year giving season is a critical time for nonprofit donations. In fact, CharityEngine reports that  30% of...

When Jennifer Haack joined Jimdo as Head of Social Media & Community, she faced a huge challenge: build a social...

Here’s a selection of recent headlines about artificial intelligence, picked more or less at random:For some recent graduates, the AI...

It should be no surprise that B2B Advertising and Testing go hand in hand. We often see significant differences in...

Breaking news from LinkedIn. In a significant move to empower B2B marketers, LinkedIn has unveiled its own Conversion API (CAPI)....