Preferred Sources, now in AI Search
Our Preferred Sources feature makes it easy to see more from your favorite websites. And starting today, it’s coming to AI Overviews and AI Mode, so you’ll be able to easily spot links in AI responses from the sources you’ve already selected. Just like in Top Stories, your Preferred Sources will be clearly labeled to stand out.
Setting it up is simple: just visit source preferences in Search personalization settings to find and add your favorite sources. Any website that publishes fresh content is eligible. We’ve found that people are twice as likely to click through to a Preferred Source, and people have already selected more than 345,000 unique sources.















