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Home Google Marketing

Google shares trending fashion and beauty searches for spring 2026

Josh by Josh
April 26, 2026
in Google Marketing
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Google shares trending fashion and beauty searches for spring 2026


Google searches show that nostalgia’s trending for spring fashion and beauty. Staples from the past — like cropped pants and French tips — have hit all-time highs this year. Early 2000s, is that you?

Read on for a deeper look at what’s trending on Google.

Fresh yet familiar clothing

  • Polka dots: Search interest in “polka dot” reached an all-time high in 2026. “Polka dot coat” was the top trending polka dot apparel style search in the past month followed by “polka dot blouse.”
  • Romantic lace: “Lace midi skirt” is at a 10-year high, and “lace tops” has reached an all-time high this year. “Lace shorts” and “lace undershirt” were top trending lace searches over the past month.
  • Capris and cropped pants: Search interest in “cropped pants” and “ankle pants” hit an all-time high in 2026. Capri pants are the top trending spring pants search over the past month, with denim and wide-leg styles leading the pack.

Fashionable footwear

  • Fancy flats: Searches for “ballet flats” and “Mary Jane shoes” are at five-year highs. And people are looking for playful variations for warmer weather — “jelly flats” increased 360% in the past month.
  • Kitten heels: They’re currently at an all-time high search interest, and mesh is the top trending kitten heel material.
  • Spring satin: Searches for “satin sandals” have spiked every spring since 2006, and people are searching for them more than ever before. Plus, searches for “blue satin shoes” hit a 10-year high in 2026.

Stand-out accessories

  • Statement jewelry: Search interest in “chunky necklace” hit an all-time high in 2026, with “chunky charm necklace” nearly doubling over the past month. “Cuff bracelet” also hit an all-time high in 2026 and was a top trending spring bracelet search in the past month.
  • Elongated bags: Searches for “barrel bags” and “east west bag”— ‘90s-inspired purses known for their long shapes — are currently at an all-time high.
  • Silk items: Search interest in “silk scarf” hit an all-time high in 2026, and it’s the top trending scarf material searched with trench coats (a spring staple). People are getting creative with how they wear their silk — “silk scarf top” reached a 10-year high in 2026 and “bandana belt” was a breakout search in the past month.

Modern hairstyles with a twist

  • Short cuts: The top-trending spring haircut search in the past month is “modern shag haircut women.” “Italian bob” and “bixie” have both reached record highs in 2026, and “birkin bangs” are a breakout search in the past month.
  • Hair accessories: Searches for “hair jewelry” just hit an all-time high, with “gold hair clips” and “hair tinsel” as trending related searches. Over the past month, “french pin tutorial” increased by +145%, while “french pin” and “french hair comb” recently hit record highs.

Bold beauty

  • Polka dot polish: “Polka dot nails” recently hit a 10-year high, with “black and white” as the top trending color combination followed by “blue and yellow.”
  • French tips: Searches for “French tips” spike every spring and, this year, they hit an all-time high. Almond was the top trending nail shape searched with French tips, and “orange French tip nails” was a breakout search in the past month.
  • Bright makeup: People are searching for “Blue mascara” more than ever before, and “coral lipstick” is the top trending spring lipstick color in the past month.

Whether you’re gearing up for a wardrobe overhaul or just looking to refresh your makeup drawer, Search can help you find exactly what you’re looking for.



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