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Nissin Foods, home to the iconic instant noodle brand Cup Noodles, and Dash, the kitchen brand known for its fun and accessible appliances, have revealed the Cup Noodles x Dash Dorm Survival Kit, a limited-edition bundle designed to help students conquer move-in season and everything the school year brings.
Cup Noodles x Dash Dorm Survival Kit
The Cup Noodles x Dash Dorm Survival Kit combines a six-pack of Cup Noodles – a forever college staple – and two of Dash’s most popular compact appliances: the Dash Rapid Egg Cooker and the Dash Insulated Electric Kettle—everything you need to take your classic dorm room ramen to the next level. It’s all bundled in limited-edition college-themed packaging made to match the energy of campus life. From early classes and late-night study sessions to fun nights out, the Dorm Survival Kit is perfect for keeping students fuelled for all of it.
“For generations, Cup Noodles has been the go-to dorm room staple that college students know and love,” said Senior Vice President of Marketing, Priscila Stanton. “This collaboration with Dash lets us take that a step further, giving students the full setup they need to thrive and conquer the school year. And as the original entry point to our expanded Nissin ramen portfolio – including Cup Noodles Protein, Hot & Spicy, and Chow Mein – this partnership celebrates the legacy that started it all.”
“Everything Dash makes is built for compact spaces and real life, and it doesn’t get more real—or small—than a dorm room,” said Evan Dash, CEO of StoreBound. “Pairing up with Cup Noodles lets us show up for college students together, giving them the perfect dorm room survival kit that will be there for move-in day, finals week, and every moment in between.”
What’s Inside the Dorm Survival Kit
- Cup Noodles Cups: A six-pack of Cup Noodles (Chicken flavour) enclosed in exclusive college-themed sleeves celebrating the chaos of dorm life. With labels like “Do Not Touch” and “If This is Missing, Ask my Roommate,” these cups speak the language of every college student who’s ever had to label their groceries, hide their ramen stash, and pull all-nighters.
- Dash Insulated Electric Kettle: Features include dual-walled vacuum insulation, a digital interface with precise temperature control, cool-touch exterior, anti-spill lid, lever-controlled spout, and a built-in temperature probe, all to ensure piping hot prep for perfect Cup Noodles every time.
- Dash Rapid Egg Cooker: Easily soft-boil up to seven eggs in under 10 minutes for the most delicious topping upgrade to your ramen noodles.
The Cup Noodles x Dash Dorm Survival Kit is available starting today on Dash’s website and on Dash’s TikTok Shop, while supplies last, for just $70 (valued at $135), a deal even a college budget can get behind.
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