PR Solutions
GPT-5 has arrived: What it means for PR and comms pros
The new tool means new possibilites. Meiko S. Patton is an AI communications specialist at the United States Postal Service and an...
Cultural Sensitivity in Lifestyle Event Branding: A Strategic Guide
Creating meaningful connections through lifestyle events requires more than just stunning visuals and clever marketing. Today’s event professionals must master...
Eliminating the middleman: Lessons learned from the ‘WTF with Marc Maron’ podcast
An audience that trusts creators will trust your brand too. When Brendan McDonald, podcasting pioneer and producer for “WTF with...
Social Media Strategy Guide: Winning Tactics for Wellness and Fitness Brands
Social media marketing for wellness and fitness brands requires a precise mix of authenticity, community engagement, and strategic content delivery....
US Masters Swimming’s Daniel Paulling’s one underrated digital storytelling tactic
Plus, more on crisis and campaigns. Daniel Paulling has spent much of his life in the water. He swam from...
Crisis Management in the Fitness Industry: A Strategic Guide for Gym Owners
The fitness industry faces unique challenges when crisis strikes. From sudden closures during the COVID-19 pandemic to equipment malfunctions and...
The Scoop: Duolingo’s legendary social media manager walks away as company priorities shift
Plus: Cracker Barrel defends new logo; Meijer issues statement on fired special needs employee. When Zaria Parvez took a job...
The Modern Leader series: The anatomy of authentic listening
As The Grossman Group celebrates 25 years, Ragan is partnering with them to share the top attributes they see in...
Power with principle: PRWeek Hall of Fame is gold standard of communication
PRWeek this morning unveiled the six communicators who will make up the Class of 2025 in the 13th iteration of our Hall...
What PR pros can learn from the IR playbook
IR and PR have always had different lanes. Now, those lanes are starting to merge. Courtney Austermehle is CMO at...
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