PR Solutions
PR Strategies for Launching Toys and Games
The toy and game industry thrives on creating excitement and anticipation for new product launches. A well-executed public relations strategy...
The Scoop: Cracker Barrel brings back the ‘Old Timer’ logo
Plus: Taylor Swift engagement news is a lesson in audience engagement; Southwest Airlines changes its ‘Customer of Size’ policy. Cracker...
Crisis Management in Health Tech: A Leadership Guide For AI-Driven Medicine
Health technology companies face unique challenges when managing crises, from AI system failures to data breaches that affect patient care....
What’s changing in food safety communications
Updated crisis playbook for navigating social media and AI when food safety issues strike. Kate Finley is the founder of...
Clawing Back: How Red Lobster Became the Brand of the Season
From viral TikToks to seafood boil flavor drops and a buzzy new CEO, Red Lobster has become one of the...
A recipe for a custom GPT in under 30 minutes that will cut your workload
You can ask your AI tool what it needs to know about you. You can create a custom GPT in...
Influencer Marketing in Health Tech: A Strategic Guide
Social media has reshaped how patients and healthcare professionals connect, creating new opportunities for health technology companies to reach their...
The Scoop: Controversies about racially insensitive marketing spread around the globe
Plus: Trump signals another TikTok reprieve; New York crime is down but people need to feel safe. By now, you’ve...
Cracker Barrel’s new logo is a case study in what not to do
A logo is more than just a logo. David E. Johnson is the CEO of Strategic Vision PR Group. When...
Social Media Trends for Promoting Payments and Financial Services
Financial institutions face mounting pressure to connect with digital audiences through social media, where attention spans shrink and content expectations...
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