“It’s important for our clients, for the companies we work with, to make sure we’re authentic in our storytelling, and...
It was another tough quarter for Omnicom’s PR firms as they posted a near 8% drop in organic revenue compared...
Plus: Microsoft emphasizes safety, human connection for new Copilot features; Trump’s ballroom donors just became public. A group of tech...
Social media crises can erupt at any moment, spreading rapidly across Twitter and threatening brand reputation within minutes. Recent data...
Santa Monica Travel & Tourism’s Lauren Salisbury shares how her experiences across continents have informed her approach to communications. A...
Putting human stories next to science resonates. “You’ve heard a lot recently about Tylenol, also known by the generic name...
Social media backlash can strike any brand without warning, turning a minor misstep into a full-blown crisis within hours. Research...
Congratulations to all our new honorees! Hundreds of women and allies gathered at the City Winery in New York City...
Artificial intelligence has fundamentally changed how healthcare organizations connect with patients and stakeholders. Marketing executives now use AI to create...
Be intentional with your approach. Even as popular media channels change, strong strategies are still about finding the best avenue...
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