PR Solutions
BrandSmart 2026: How to Market Better, not faster, in the Age of Acceleration
Last week, I attended AMA Chicago’s BrandSmart at City Hall in Chicago, and it delivered exactly what I hope a...
How Brookline PR Powered The Price is Right Live with The Brick – Brookline PR
There’s something instantly nostalgic about The Price is Right – the excitement, the energy, the “come on down!” moment that...
Why Reddit and Wikipedia Now Drive More Brand Discovery Than Most Owned Media
If you want to know where AI answer engines pull their citations from, the answer is concentrated. The top 10...
Get More SEO Clients with 10 Inbound & Outbound Strategies
To sum it up, you have to make the choice a no-brainer.To do that, your agency needs to be everywhere...
When CrowdStrike failed, this communicator eased the chaos at Providence Health
Translating complex messages into clarity. Melissa Tizon, chief communications officer at Providence Health & Services, received a phone call at...
What Chicago Taught Me About Slowing Down and Thinking More Strategically
It’s Travel Tuesday on wiredPRworks, and this story might sound familiar to anyone who navigates transportation routes, leadership paths, or...
The Four Signals: How to Engineer a Brand to Be Cited Inside AI Answers
When a buyer asks ChatGPT, Perplexity, Google AI Overviews, or Gemini who the leaders are in your category, the AI...
My op-ed was flagged as AI. It wasn’t.
What happens when good writing is called AI? Jennifer Farr is senior account director, public relations, at Earnscliffe. I recently...
The Scoop: The cheap all-you-can-eat AI buffet may be coming to an end
Plus: Misinformation swirls around White House Correspondents’ dinner shooting; Adidas makes hay of marathon record smash. In the early days...
AI has changed entry-level hiring. Most interviews haven’t.
The challenge for interviewers is distinguishing between candidates who sound ready — and those who will become ready under pressure....
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