Marketing Automation

Press Releases | March 23, 2026 |  3 min read Zeta Marketing Platform Named a Leader in Analyst Report on Email Marketing Service...

Most email campaigns have the same problem: people don’t act immediately. A subscriber opens your email, scans the offer, and...

So many factors contribute to the success of your videos on YouTube: when to post, your video title and thumbnail,...

For years, Alexandrea Browman's team had two options when it came to responding to client comments and messages on social...

In our User Group session this month, we covered how to build effective nurture campaigns using Eloqua’s campaign canvas, emphasising...

Launching a loyalty program sounds simple on paper. Offer rewards, attract members, and increase repeat purchases. But successful programs rarely...

We recently started a small project to clean up how parts of our systems communicate behind the scenes at Buffer.Some...

When I first started posting on LinkedIn consistently, I couldn’t understand why some posts were a huge hit, while others...

Never has been a more exciting time to be into loyalty than now. Year over year, we saw loyalty program...

Keeping up with Instagram in 2026 feels like running a marathon. There’s always something new, trends move fast, and maintaining...