Marketing Automation

Use Eloqua Page Tags for smarter targeting Instead of selecting individual website URLs one by one, group related pages under...

A video I posted to Instagram on a whim hit 110,000 views this month.I originally made it for LinkedIn as...

What AI summaries change in practical terms For years, marketers have treated the subject line + preview text as a...

As a type A perfectionist, there are few things that give me more satisfaction than a good old spring clean....

I don't use AI image generators in my creative process — or at least, I didn't before writing this article....

Summary: This blog discusses on-prem marketing automation’s value for Dynamics users with sensitive data or regulations, as Click upgrades solutions...

Traditional email marketing metrics are becoming harder to trust.  Open rates are inflated. Clicks are distorted. In fact, our internal data shows 30–40% of...

Facebook wasn't really on my radar as a place to make money. Instagram, sure. TikTok, absolutely. But Facebook felt like...

I've wanted to be a social media creator for years. Six months ago, I finally started — and almost quit...

Promotions and discounts have always been at the heart of customer acquisition. But in today’s market, they play a much...