Ad Management
LiveRamp’s Data Collaboration Platform Drove 313% ROI for Brands, According to Total Economic Impact Study
LiveRamp enables cost savings and business benefits across media planning, campaign performance, and ROAS by collaborating responsibly with data SAN...
800.com Launches Integrations with Google, Meta, and Bing Ads to Power Smarter Marketing Attribution
NEW YORK — 800.com, a trusted leader in cloud-based business telephony, now offers seamless call tracking integrations with the world’s...
DAIVID Brings Creative Intelligence To Retail Media Networks With AI-Powered Tool
Creative Data Feed API delivers full-funnel, real-time creative evaluation and optimisation for RMNs, measuring emotions, attention and purchase intent across...
Darren Hardeman of PUSH Canada
This week, the Silverpush team got a chance to talk with Darren Hardeman, the VP of Strategy, Media & AI,...
Apple Can Help You “Be Ostentatiously Mediocre And Succeed”
Navigating the demands of office work in The Age of AI presents new challenges for today’s thought workers. If you...
3 Takeaways from Cannes 2025: From Performance to Relevance
Last month, Silverpush team kicked off the #SummerOfContext in a big way at the Cannes Lions International Festival of Creativity...
As AI Ad Production Surges, DAIVID Launches New Tool To Help Advertisers Maintain Effectiveness Of Gen AI Creative
New API puts the human back in the Gen AI loop, predicting viewer responses in real-time to help brands and...
WhatsApp advertising is officially happening
Meta is introducing ads to WhatsApp as part of its push for more revenue. How can WhatsApp advertising potentially impact...
New York Is Doing Its Part to Make America Worth Visiting Again
International travelers spent a record $254 billion in the US last year. Things look notably different this year. White House...
Audio advertising: the ultimate guide
Digital audio advertising is a form of online advertising that involves the promotion of products or services through audio channels....
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