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Home Google Marketing

Google launches Alliance for America’s Skilled Trades

Josh by Josh
July 26, 2026
in Google Marketing
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Google launches Alliance for America’s Skilled Trades


To help meet the growing demand for skilled trades workers, Google is joining forces with BlackRock, Carhartt, and Ford to launch the Alliance for America’s Skilled Trades. The founding members of the Alliance have already independently committed to supporting skilled workforce training initiatives in 30 states across the U.S.

To multiply our impact, the alliance is focusing on three key areas:

  • Building a stronger pipeline for the skilled trades.
  • Scaling proven, evidence-based training approaches.
  • Inviting new partners to help expand opportunities nationwide.

For Google, this builds on our commitment to help train more than 300,000 American workers for in-demand, high-paying careers. By working together, we can ensure the economic benefits of new technologies are shared by everyone.

Learn more about the alliance in this op-ed co-authored by the founding companies.



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