The editors of Event Marketer announce the winners of the 24th annual Ex Awards, the experiential marketing industry’s most prestigious recognition program. This year’s program drew more than 1,000 entries from around the world across 30 categories, with brands including Disney, Samsung, IBM, FX, Liquid I.V., Waymo, DoorDash, and others claiming the coveted trophy. But it was Google Cloud, along with partners Opus Agency and Gramercy Tech, that had the ultimate main-character moment, taking home the Grand Ex Award, the highest honor of the evening, for “Tech Immersion 2025” training events.
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