Mastering how to add Pins to Pinterest board, remove Pins from Pinterest board, and move Pins on Pinterest gives you complete control over your content organization and board optimization. These fundamental Pinterest management skills help you maintain relevant, high-quality collections that attract followers, drive engagement, and support your personal or business goals.
How to Add Pins to a Pinterest Board
Understanding multiple ways to add Pins to Pinterest board ensures you can efficiently build comprehensive collections from various sources while maintaining quality and relevance.
Save Pins Directly from Pinterest
The most common method for adding content involves saving existing Pins from Pinterest’s vast library:
Using the Save Button: When browsing Pinterest, look for the red “Save” button that appears when you hover over any Pin. Click this button to open the board selection dropdown menu. Choose the appropriate board from your collection, or create a new board if needed.
Strategic Board Selection: Rather than automatically saving to your first board, consider which board best matches the Pin’s content and your audience’s interests. Pins perform better when they’re contextually relevant to their board’s theme and existing content.
Creating New Boards: If you discover content that doesn’t fit existing boards, use the “Create board” option in the dropdown menu. This approach helps you expand your Pinterest presence organically based on your evolving interests and content discoveries.
The key to effective Pinterest saving lies in being selective. Save only content that genuinely adds value to your boards and aligns with your overall Pinterest strategy. Quality curation attracts more engaged followers than random saving.
Upload Your Own Pins
Creating original content gives you complete control over your Pinterest presence and supports your broader content marketing strategy:
Click “Create Pin”: Access Pinterest’s Pin creation tool through the plus sign (+) in your navigation menu. This opens the Pin composer where you can upload images and add detailed information.
Optimize Your Upload: When adding your own content, include:
- High-quality vertical images (1000×1500 pixels ideal)
- Compelling, keyword-rich titles under 100 characters
- Detailed descriptions that include relevant keywords and provide context
- Direct links to your website, blog, or landing pages
Select the Right Board: Choose boards that match your content’s topic and target audience. Creating fresh Pins for existing content and placing them in highly relevant boards often improves performance compared to saving existing Pins to less targeted boards.
Original content creation using tools like Tailwind SmartPin can automate this process, creating multiple unique Pins for your blog posts or products weekly, ensuring consistent fresh content without manual effort.
Use the Pinterest Browser Button or Tailwind Extension
External tools expand your ability to add Pins to Pinterest board from sources beyond Pinterest itself:
Pinterest Browser Extension: Install Pinterest’s browser extension to save content from any website directly to your boards. When you find inspiring content on blogs, e-commerce sites, or other platforms, the Pinterest button appears in your browser, enabling quick saving.
Tailwind Extension: The Tailwind Extension offers enhanced functionality for content creators and businesses. It allows you to save content from your own website to Pinterest while automatically optimizing titles, descriptions, and board placement based on best practices.
Content Discovery: These tools help you discover and save content from industry publications, competitor websites, and inspiration sources that might not be active on Pinterest. This approach broadens your content sources while ensuring you’re always adding fresh, relevant material to your boards.
When using external tools, always respect copyright and attribution requirements. Focus primarily on saving your own content or properly crediting sources when sharing others’ work.
How to Remove Pins from a Pinterest Board
Learning when and how to remove Pins from Pinterest board keeps your collections current, relevant, and high-performing. Regular Pin maintenance is crucial for board optimization and audience engagement.
When You Should Remove Pins
Outdated Content: Remove Pins linking to expired promotions, discontinued products, or time-sensitive information that’s no longer relevant. Outdated content can frustrate followers and hurt your credibility.
Duplicate Pins: Multiple Pins of identical or very similar content within the same board create redundancy and poor user experience. Keep only the highest-performing version or the one with the best image quality.
Off-Brand Content: As your personal brand or business evolves, some previously saved content might no longer align with your current message, aesthetic, or target audience. Regular auditing helps maintain brand consistency.
Low-Quality Images: Pins with poor image quality, incorrect proportions, or unprofessional appearance should be removed to maintain board quality standards. Pinterest users expect visually appealing content.
Broken Links: Pins linking to non-existent pages or websites provide poor user experience and may negatively impact your board’s performance in Pinterest’s algorithm.
Steps to Delete a Pin
Single Pin Removal:
- Open the board containing the Pin you want to remove
- Click on the specific Pin to open its detailed view
- Select the three-dot menu icon and choose “Edit Pin”
- Scroll down and click “Delete” to permanently remove the Pin
Confirmation Process: Pinterest will ask you to confirm deletion since this action cannot be undone. Once confirmed, the Pin disappears from your board immediately.
Consider Alternatives: Before deleting, consider whether moving the Pin to a more appropriate board might be better than permanent removal. Sometimes content is valuable but simply misplaced.
Bulk Delete Pins
For efficient Pin management, especially when cleaning up large boards, bulk deletion saves significant time:
Organize Mode: Navigate to the board and click “Organize” to enter bulk management mode. This view displays all your Pins in a grid format with selection checkboxes.
Select Multiple Pins: Click the checkboxes on Pins you want to remove. You can select dozens of Pins simultaneously for bulk action.
Delete in One Action: After selecting all unwanted Pins, click the “Delete” button to remove them all at once. This approach is particularly useful when consolidating boards or removing outdated seasonal content.
Strategic Bulk Removal: Use bulk deletion when:
- Consolidating similar boards and removing duplicates
- Updating boards for new seasons or trends
- Removing outdated promotional content
- Cleaning up imported content that doesn’t meet quality standards
How to Move Pins Between Pinterest Boards
Understanding how to move Pins on Pinterest helps you optimize board organization, consolidate similar content, and improve your overall Pinterest SEO strategy.
Why Move Pins?
Board Consolidation: When you have multiple boards covering similar topics, moving Pins to create comprehensive collections often improves performance. A single well-organized board typically performs better than several smaller, scattered boards.
Improved Categorization: As your Pinterest strategy evolves, you might develop better board categories that serve your audience more effectively. Moving Pins ensures content reaches the most relevant audience.
SEO Optimization: Placing Pins in boards with stronger keyword relevance and higher engagement can improve individual Pin performance. Pinterest considers board context when determining Pin distribution.
Seasonal Updates: Moving seasonal content between boards helps maintain board relevance year-round. Holiday Pins can move to archived seasonal boards, making room for current content.
Content Strategy Alignment: Business accounts often need to reorganize content to better align with marketing campaigns, product launches, or brand messaging changes.
Move a Single Pin
Individual Pin Movement:
- Open the Pin you want to move by clicking on it
- Click “Edit” to access Pin management options
- Select the “Board” dropdown and choose a new destination board
- Save changes to complete the move
Strategic Considerations: When moving individual Pins, consider the destination board’s theme, audience, and performance. Pins generally perform better when moved to boards with higher engagement and more relevant content.
Timing Matters: Recently moved Pins might experience temporary changes in distribution as Pinterest’s algorithm adjusts to the new board context. This is normal and typically resolves within a few days.
Move Multiple Pins at Once
Bulk Pin Movement:
- Navigate to the source board and click “Organize”
- Select all Pins you want to move using the checkboxes
- Click “Move” and choose the destination board from the dropdown
- Confirm the action to complete the bulk move
Efficiency Benefits: Bulk moving is essential when:
- Consolidating multiple boards into comprehensive collections
- Organizing imported content into appropriate categories
- Restructuring your entire Pinterest strategy
- Preparing boards for seasonal content updates
Quality Control: Before bulk moving, ensure all selected Pins are appropriate for the destination board. Mixed content can confuse Pinterest’s algorithm and reduce board performance.
Best Practices for Managing Pins
Save Only High-Quality, Relevant Pins: Focus on curating content that genuinely adds value to your boards and serves your audience’s interests. Quality over quantity drives better Pinterest performance and audience engagement.
Maintain Visual Consistency: While diversity is good, boards perform better when Pins share general aesthetic qualities or themes. This visual cohesion helps Pinterest understand your board’s focus and improves distribution.
Regular Content Auditing: Schedule monthly board reviews to remove outdated content, consolidate similar Pins, and ensure all content remains relevant and high-quality. This maintenance keeps your boards fresh and engaging.
Optimize Pin Information: When adding new Pins, use descriptive titles that include relevant keywords your audience searches for. Well-optimized Pin information improves discoverability and performance.
Strategic Board Organization: Keep boards focused on specific topics rather than creating overly broad categories. Specific, well-defined boards typically perform better than general inspiration collections.
Monitor Performance: Use Pinterest Analytics to track which Pins and boards perform best. This data should inform your future Pin management decisions and content strategy.
Plan for Growth: As you organize Pins on Pinterest, consider how your board structure will scale with future content. Create organizational systems that can accommodate growth without becoming unwieldy.
Respect Copyright: When saving others’ content, ensure you’re following copyright guidelines and providing appropriate attribution. Focus primarily on creating and sharing your own original content.
Engage with Community: Don’t just manage Pins passively – engage with other users’ content through saves, comments, and follows. Pinterest rewards active community participation with better content distribution.
Stay Current with Trends: Regularly add trending, seasonal, or timely content to keep your boards fresh and relevant. Pinterest favors accounts that consistently add current, engaging content.
Advanced Pin Management Strategies
Content Lifecycle Management: Develop systems for managing Pins throughout their lifecycle, from initial saving through performance monitoring to eventual archiving or removal.
Seasonal Content Rotation: Create processes for updating boards with seasonal content while archiving off-season materials to maintain board relevance and engagement.
Performance-Based Optimization: Use Pinterest Analytics to identify top-performing Pins and boards, then optimize similar content and board structures based on successful patterns.
Cross-Board Content Strategy: Plan how content connects across multiple boards to create comprehensive user experiences that encourage profile exploration and following.
Automation Integration: Consider using tools like Tailwind SmartPin to automate aspects of Pin creation and board management while maintaining quality control.
FAQ: Pinterest Pin Management Questions
Can I Recover Deleted Pins?
Unfortunately, Pinterest doesn’t offer a recovery option for deleted Pins. Once you confirm deletion, the Pin is permanently removed. Always double-check before deleting, and consider moving Pins to archive boards instead of deletion when uncertain.
How Many Pins Can I Add to a Single Board?
Pinterest doesn’t specify exact limits for Pins per board, but extremely large boards can become difficult to navigate. Most successful boards contain 50-500 Pins, providing comprehensive coverage without overwhelming users.
Will Moving Pins Affect Their Performance?
Moving Pins may temporarily impact their distribution as Pinterest’s algorithm adjusts to the new board context. However, moving Pins to more relevant, higher-performing boards often improves long-term performance.
Can I Move Pins to Someone Else’s Board?
You can only move Pins between your own boards. To share Pins with others, use Pinterest’s collaborative board features or send direct Pin links for them to save to their own boards.
How Often Should I Clean Up My Boards?
Monthly board maintenance is ideal for active Pinterest users. Review and remove outdated content, consolidate similar Pins, and ensure all content remains relevant and high-quality.
Do Deleted Pins Affect My Account Standing?
Deleting Pins doesn’t negatively impact your Pinterest account. In fact, maintaining high-quality boards by removing outdated or irrelevant content can improve your overall account performance and engagement rates.
The post How to Add, Remove, and Move Pins on Pinterest Boards appeared first on Tailwind Blog.
