PR Solutions
What SpiritAerosystems learned from a 737 Max 9 incident
Why early crisis response is crucial. In 2024, a 737 Max 9 took off from Portland en route to Los...
5 core values to help guide orgs in times of change
Change is easier if you know what guides you. Mary Olson-Menzel is the founder and CEO of MVP Executive Development...
How User-Generated Content Drives Growth for Fintech and Payment Brands
Social proof makes or breaks financial technology brands. When customers share authentic experiences using payment apps and digital banking tools,...
The Scoop: This is how much money an independent podcaster can make
Plus: Utah Senator deletes AI-generated statement on X; Humana CEO addresses prior changes. Independent content creators have the potential to...
Crisis Management for Event Professionals
When disaster strikes at an event, every second counts. From natural disasters to security threats, technical failures to medical emergencies,...
5 ways to build a brand journalism newsroom that gets results
Leave the press releases behind and engage your audiences with news, visuals and commentary. Jim Ylisela is co-founder of RCG. ...
Influencer PR Strategies for Wellness Brands: Building Trust Through Authentic Partnerships
Social media has reshaped how wellness brands connect with their audiences, making influencer partnerships a cornerstone of modern PR strategies....
The Scoop: Tesla’s earnings call leaves more confusion than clarity
Plus: Commerce Sec. Lutnick shifts messaging on TikTok; Google AI overviews are outpacing competitors – for now. In a previous...
PR Strategies That Drive Success for New Lifestyle Summits
Media attention makes or breaks lifestyle summits in today’s competitive events landscape. When done right, strategic public relations multiplies attendance,...
CEOs behaving badly: What comms can do when leaders step in it
Covering your bases both internally and externally. When Astronomer CEO Andy Byron sparked what is now referred to as Coldplaygate,...
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