PR Solutions

Guest posting has been a core part of link building for years.But once you start looking into how to buy...

Stop saying what sounds good. Start saying what’s true. Companies often try to build employer brands by highlighting what leadership...

Product launches fail when PR teams rely on gut instinct instead of data. I’ve watched colleagues spend 14 hours manually...

Plus: Politico’s new global editor-in-chief leans into innovation; Google leader uses social media to talk politics. A few days ago,...

There’s an old clock on my desk. It doesn’t tell time anymore.Yet, it feels more timely than ever during Women’s...

When your dining room sits half-empty on a Friday night despite serving the best carnitas in town, the problem isn’t...

Backlinks have been at the core of SEO for decades.And despite everything changing with AI, generative search, and evolving search...

Here’s how to build a predictive pitch probability model. Katherine Caraway is the director of earned media at Intero Digital....

Raw numbers don’t sell stories—but the right consumer insight, wrapped in a seasonal trend and pitched at the perfect moment,...

3 ways to start building visibility today. If PR pros want to be seen, trusted and promoted, they need to...