PR Solutions
So you want to build an activist brand? Stop responding to backlash.
Why staying quiet can help establish your reputation. In the age of instant backlash, fueled by the immediacy of social...
The Role of Storytelling in Digital Marketing
Stories shape how we understand and connect with the world around us, making them a powerful tool for digital marketers...
AI as a resilience tool: Insights from a longtime USPS civil servant
Plus, one thing comms pros can do today to prepare for tomorrow’s changes. Meiko Patton, an AI communications specialist and spokesperson...
3 questions with…
We asked Elise Mitchell, executive coach, founder of agency Mitchell Communications Group and author of “Leading Through the Turn” a...
Transforming tech-speak into stories that stick
August 15, 2025 | Resonates Picture this: you’ve spent months developing groundbreaking technology that could revolutionise net zero initiatives....
Digital Marketing Strategies for Health Tech Companies
Health technology companies face unique challenges in reaching their target audiences while maintaining regulatory compliance and building trust. Marketing teams...
The Scoop: E.l.f. Cosmetics apologizes for Matt Rife ad. Its audience isn’t buying it.
Plus: TechCrunch cautions audience about impersonators; Meta makes a controversial hire. E.l.f. Cosmetics found itself in the hot seat this...
Specialist PR agencies are a secret weapon – not your budget enemy
I’d like to talk about the elephant in the room. Specifically, the boardroom. “Do we really need the PR agency?...
The Role of PR in AI-Driven Drug Discovery: Building Trust and Driving Adoption
Artificial intelligence stands at the forefront of pharmaceutical innovation, promising to slash drug development timelines from a decade to mere...
Taylor Swift broke the internet
Eight million Swifties were out in force Wednesday night as their hero appeared on the Kelce brothers’ podcast to dish...
POPULAR NEWS
