PR Solutions
Silence creates its own story during crises
Why ‘no comment’ no longer works. During the 2024 Los Angeles wildfires, Mayor Karen Bass faced criticism for her lack...
The Scoop: A timeline of how Starbucks rolled out its closure, layoff comms
Plus: ‘Call Her Daddy’ host starts ad agency; Bari Weiss to take over CBS News. On Sept. 25, Starbucks informed...
How PR Drives Health Equity With Technology Innovations
Public relations plays a vital role in reducing health disparities by promoting technological solutions that increase access to quality healthcare...
A call to action for public relations practitioners: Navigating ethics in the age of AI
It’s time to ensure you’re staying above board. Linda Staley, is a Fellow PRSA and chair, PRSA Board of Ethics...
3 steps for efficient impact
Why cutting channels strengthens employee engagement. Communicators can simplify their message channels without reducing their efficacy. “Employees are overwhelmed. There’s...
Emerging Trends in Cybersecurity PR: AI, Regulations, and Future Challenges
Artificial intelligence and quantum computing technologies are rapidly reshaping the cybersecurity public relations landscape, creating new challenges and opportunities for...
AI is just another communications channel
What’s a brand got to do to be seen around here?! Jennifer Manocchio is president of Sweeney. This era of...
Climbing the ladder as a comms leader: 5 ways to get promoted and thrive from day one
Get yourself into position to make moves. Mary Olson-Menzel is the founder and CEO of MVP Executive Development and co-founder of...
The Importance of Cross-Functional Teams in Cybersecurity PR
Modern cybersecurity PR requires more than technical expertise – it demands coordinated action across multiple departments to protect organizations from...
S&T Live Recap: Companies Need Clear AI Policies and ‘Ongoing Conversations’
Many organizations say they have an AI policy, “but then put it on a shelf,” Melissa Flynn, APR, said. To...
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