Marketing Attribution and Consulting

Hreflang is an HTML attribute that tells search engines which language and regional version of a webpage to display to...

There is no single "best" content length for SEO because the ideal length depends on search intent, topic complexity, and...

What Is SEO for Publishers & Why Is It Important?Search engine optimization (SEO) for publishers is the process of improving...

What Is Keyword Competition?Keyword competition is a metric that indicates how difficult it might be for a website or search...

Five years after this video was created, the idea that machine learning might be “far outside the scope of your...

A strong ecommerce site loads fast, works smoothly, and turns visitors into buyers. An audit helps you uncover the issues...

What Are Log Files?Log files are documents that record every request made to your server, whether due to a person...

 I’ve spent the past year fielding the same panicked question from clients repeatedly: “Why is traffic down, and what can we...

Proven tactics for increasing organic search visibility include creating quality content that matches search intent , optimizing on-page elements, building...

Optimizing your content for Google News can give you visibility beyond standard SEO.We’ll tell you exactly how to do that...