Marketing Attribution and Consulting

Google is expanding Preferred Sources — a feature that lets users select their favorite sites to be prioritized — to...

Google announced a new AI performance insights report in Merchant Center that will give ecommerce brands their first native look...

TLDR Summary: Google I/O 2026 confirmed what we’ve been preparing for at TopRank Marketing: AI Mode is now the dominant...

Analyzing your competitors helps you develop your own SEO and AI optimization strategy. This process includes analyzing their traffic, content...

As Josh Peacock explains; "Hiring managers use measurement to screen candidates within the first 15 minutes of an interview. It won’t get you...

Have you ever tried reading a blog while washing dishes? Cleaning the house? Driving to work? (Well, you could but...

Ecommerce marketing in 2026 has two audiences: the shoppers you've always sold to, and the AI systems that increasingly stand...

Reporting on AI search visibility is harder than reporting on organic rankings — the signals are distributed across platforms, traffic...

Google announced new agentic capabilities coming to Search — including information agents that monitor the web on a user's behalf...

Pay-per-click (PPC) advertising puts your business directly in front of your target audience in a controlled way. With PPC, you set...