Channel Marketing

I’m not a developer. I don’t work inside an integrated development environment (IDE) or ship production code. I work on...

Imagine sending a marketing message to thousands of customers and only a fraction of them respond. Traditional segmentation based on...

This June marks a remarkable milestone as, during PCIM 2026 in Nuremberg, Bodo’s Power Systems will celebrate two decades of...

The always insightful work of Malcom Penn at Future Horizons was contained in his March 2026 update, reproduced with permission...

We were delighted to receive a guest blog from TIMGlobal, sharing their perspective on TechniShow 2026: Showcasing 75 Years of...

If you’re a proposal manager juggling five deadlines, chasing SMEs in Slack, and stitching answers together across different documents, I see...

Napier is delighted to congratulate Caroline Hayes on her appointment as Group Editor of AV Magazine and Electronics Weekly. Caroline...

Enterprise deals rarely collapse overnight. Instead, they drift. A champion goes quiet. A promising opportunity stalls in pipeline review. Weeks...

Trying to schedule meetings shouldn’t feel harder than the work those meetings are meant to accomplish. And yet, between juggling...

After working as a content writer and marketer, I’ve reached a point where the question is no longer whether AI...