Ad Management

YouTube has always been a powerhouse for brands looking to connect with audiences. With over 2 billion monthly active users,...

Market research has long been a cornerstone of effective marketing strategies. Traditionally, methods like focus groups provided valuable consumer insights,...

The Matters of Marketing: Decoding the Forces Redefining Marketing in 2025 Reading Time: 3 minutes As we step into 2025,...

As Pride Month is underway, brands worldwide have been navigating their Pride Month advertising efforts differently this year. Here’s a...

Please buy Adpulp a coffee. Dear reader, you have your own reasons for supporting this website and its creators. And...

London, UK – Hoopla Digital, in collaboration with Generation Media and Lumen Research, has launched a whitepaper introducing the industry’s first...

If you’re running an eCommerce business, it can sometimes feel like you’re spinning a lot of plates—in fact, you probably...

When your ad campaign ends and the dashboard lights up with a “great” VTR or a CTR that’s above average,...

Navigating a Complex Market 🌐 In today’s intricate consumer landscape, Dollar Shave Club has partnered with Klaviyo to adopt their...

7 Years of VDO.AI: Journey and Future Plans Reading Time: 3 minutes Just some years ago, our small team was...