Ad Management
As AI Ad Production Surges, DAIVID Launches New Tool To Help Advertisers Maintain Effectiveness Of Gen AI Creative
New API puts the human back in the Gen AI loop, predicting viewer responses in real-time to help brands and...
WhatsApp advertising is officially happening
Meta is introducing ads to WhatsApp as part of its push for more revenue. How can WhatsApp advertising potentially impact...
New York Is Doing Its Part to Make America Worth Visiting Again
International travelers spent a record $254 billion in the US last year. Things look notably different this year. White House...
Audio advertising: the ultimate guide
Digital audio advertising is a form of online advertising that involves the promotion of products or services through audio channels....
Ben Salaman, Senior Strategist at PB&
1. Tell us about your agency. What makes you stand out? PB& is a small, independent agency that was founded...
What’s the difference between AdTech and MarTech?
Technical advancements have blurred the lines between AdTech and MarTech to the extent that the terms are often used interchangeably....
No Humans Needed: Machines Will Make and Distribute the Ads
Meta is an advertising-fueled juggernaut. Its fourth quarter income was $48.39 billion, up 21% from the prior year. The company...
VDO.AI clinches three major awards for its groundbreaking Hyundai EV Campaign
VDO.AI clinches three major awards for its groundbreaking Hyundai EV Campaign Reading Time: 3 minutes This winning streak demonstrates VDO.AI’s...
Father’s Day advertising trends for 2025
It’s that time of the year when we honor all the dads and father figures worldwide. Here are some trends...
Why Trust Matters in Marketing Today
Circle of Trust: Why Trust Matters in Marketing Today Reading Time: 2 minutes In today’s crowded marketplace, trust is the...
