At Tatango, our mission is to equip nonprofits with the tools they need to drive higher outcomes—connecting supporters, amplifying missions, and creating meaningful impact. As an industry leader in text messaging, it is an honor to be a partner in advancing impact and increasing donations for mission-minded nonprofits. 2024 was a banner year for product innovation at Tatango, helping nonprofits across the country raise more and get their messages and mission seen where and when it matters. With over 3,200 product releases, Tatango focused on innovating and advancing text messaging for nonprofit fundraising.
Check out our 2024 Year in Review product video and read below to learn more about the highlights!
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New Features to Enhance Campaigns:
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Seamless Integrations
Tatango integrates seamlessly with brands you already use and love like FundraiseUp, Virtuous, Classy, and more. Adding even more integrations has been a key focus for Tatango in 2024.
In 2024, Tatango expanded our Blackbaud integrations:
- With Blackbaud Luminate® Online Groups, you can now sync opted-in supporters seamlessly. This makes it easier to target key audiences—like event participants or top fundraisers—right from Tatango.Â
- Our Blackbaud Raiser’s Edge NXT® Integration allows you to sync new contacts and capture donation data to personalize messages and maximize impact.
Additionally, we launched integrations with NGP Van and EveryAction which streamlines campaign management, ensuring a seamless experience for our nonprofit partners.
Tatango Deliverability
Your message only counts when it makes it to the subscriber’s phone. In 2024, we really took our industry-leading deliverability up a notch because your campaigns deserve the highest visibility possible. This includes advanced monitoring, additional validation of mobile phone numbers, and rigorous system checks. There is no comparison, Tatango gets messages delivered faster and more reliably than any other text solution.
A Commitment to Security
At Tatango, trust and security are at the heart of everything we do. In 2024, we elevated our industry-leading commitment with significant security advancements:
- SOC-2 and HIPAA compliance: These noteworthy updates reinforce our commitment to security and reliability. HIPAA compliance, especially, is a milestone for any healthcare organization that works with Tatango.
- Additionally, we updated some of our current features to a new and higher level of security, exceeding even the most rigorous industry standards.
We are committed to protecting your data and delivering reliability and security at every stage of campaign management.
Empowering Nonprofits
Our tools enable nonprofits to send impactful campaigns with speed and precision—sending 100,000+ texts in just 40 seconds on average. Our commitment to amplifying the impact of mission-minded nonprofits remains at the core of everything we do here at Tatango. In 2024, Tatango was proud to partner with nonprofits across the United States to send almost 2 billion text messages.Â
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Nonprofit Fundraising in 2025
As we look ahead, our product roadmap is filled with even more innovations and some powerful new AI capabilities, but our mission remains the same: delivering tools to help nonprofits work smarter, connect faster, and achieve greater impact. Thank you for trusting us as your partner in driving impact. Here’s to achieving even greater milestones together in 2025!
If your organization is not yet using texting and wants to learn more, contact Tatango today.
