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Home Brand Management

Twinings Unveils New Instant Iced Refreshers Line

Josh by Josh
August 17, 2025
in Brand Management
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Twinings Unveils New Instant Iced Refreshers Line
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Twinings has launched Twinings Refreshers, its first-ever, deliciously refreshing herbal tea instant beverage, specially crafted to dissolve in cold water and deliver bold flavour in seconds. Created to meet rising demand for cold, functional drinks, Twinings Refreshers brings a fresh take on herbal tea, particularly for Gen Z and Millennial consumers who are reaching for more convenient, feel-good options.

Twinings Refreshers: Just Stir, Sip, and Enjoy

Twinings Refreshers. Image source: Twinings
Twinings Refreshers Image source Twinings

Twinings is shaking up the beverage aisle with the launch of its new iced drink range, Twinings Refreshers, available in two vibrant flavours: Strawberry Raspberry and Peach Mango. Inspired by café-style refreshers, the latest offering is crafted to deliver a flavour-packed boost—ideal for a midday lift or a moment of relaxation.

Stephanie Berez, VP of Marketing, North America, said, “For more than 300 years, Twinings’ Master Blenders and expert Herbalists have brought the most exciting blends to tea lovers all over the world.” She added, “With Twinings Refreshers, we’re bringing that same quality and craft to a new kind of herbal tea experience, one that satisfies cravings with the premium ingredients customers expect from Twinings.”

Formulated with Honeybush herbal tea extract and real fruit pieces, each packet delivers a tasting experience that engages the senses. Twinings uses a proprietary drying method that maintains the taste, texture, and aroma of real fruit—with visible fruit bits in every cup that add a pop of flavour and are perfectly sized to sip through a straw.

What Makes Twinings Refreshers Refreshing

  • Instant Convenience: Simply pour into 12 oz of cold water, stir, and enjoy over ice
  • Real Fruit Bits: Featuring dried strawberry or peach pieces sized for sipping enjoyment
  • Caffeine-Free: Perfect for any moment, any occasion and any member of the family
  • Quality Herbal Ingredients: Offers the same amount of honeybush as a traditional herbal tea bag, made with real ingredients and no artificial sweeteners

Twinings Refreshers will launch across the USA starting in August 2025. Visit TwiningsUSA.com and follow @TwiningsUSA on social.


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