It’s obvious that Apple products are some of the most sought-after in the tech world — that means sales are fewer and farther between than other gadgets, and they’re often the first things to sell out when discounts do arrive. But it would be a mistake to assume you’re doomed to always pay full price on things like iPads and Apple Watches. Apple deals to exist, if you know where to look.
Engadget keeps track of deals like these on a regular basis, so we can help you there. Below, we’ve collected the best Apple deals you can get right now on items like AirPods, MacBooks, iPads and more. Arguably the biggest caveat to note about Apple sales is that you’re almost never going to see discounts directly at Apple.com. Unless you shop refurbished, you’ll always pay top dollar direct at Apple, and for some things (like iPhones), that might be best. But you’ll find more discounts more often if you’re willing to shop at retailers like Amazon, Best Buy, Walmart, Target and others.
Best MacBook deals
Apple
Apple’s latest MacBook Air is another device that only came out in March but already has a modest discount at some retailers. One of the things we appreciated most in our review was the slight price drop for the base configuration. Instead of starting at $1,099 like the 13-inch M3 MacBook Air, the M4 starts at $999. Add in this discount and the fact that the ultraportable packs Apple’s latest M-series chip, and you’ve got yourself a pretty good deal on a capable laptop — one that happens to be our favorite laptop overall. $799 is the lowest price we’ve tracked.
Apple MacBook Air (15-inch, M4) for $999 ($200 off): The 15-inch MacBook Air is nearly identical to the smaller version but features more robust speakers and a more spacious trackpad alongside its roomier display. $999 is the lowest price we’ve tracked.
Apple MacBook Air (15-inch, M3, 24GB RAM) for $1,299 ($400 off): The last-gen M3 MacBook Air has officially been discontinued, but it remains a superb laptop while the last bits of stock remain available. We gave this 15-inch model a score of 90 in our review — outside of its slower chip (which is still plenty fast for everyday use), marginally improved camera and inability to power two external displays with the lid open, it’s virtually identical to the newer version. This deal applies to the model with the larger 24GB of memory in the Starlight colorway.
Apple iMac 24-inch (M4) for $1,185 (9 percent off): For an all-in-one solution, the M4 iMac is a good pick thanks to its powerful performance, standard 16GB of RAM and improved webcam. Just note that it only comes in the 24-inch screen size option. $1,149 is the lowest price we’ve tracked, but note that the deal only applies to the Pink model. Other colors are also on sale, but more expensive.
Best Apple Watch deals
Apple
Apple’s flagship wearable is the best smartwatch you can buy, period. While the Series 10 was an iterative update, that’s not necessarily a bad thing. It sports a slightly longer battery life, a slimmer design and wide-angle OLED screen for better viewing angles. It tracks workouts accurately and delivers alerts to your wrist efficiently. Also at Walmart.
Apple Watch Ultra 2 for $650 ($149 off): Apple’s most premium smartwatch, the Ultra 2 has a killer 36-hour battery life, a handy Low Power mode for extended use and cellular connectivity by default. It also has a compass app, water temperature gauge and a loud onboard siren that you can trigger in emergencies. This deal applies to the watch with the orange band. $650 is the lowest price we’ve tracked.
Apple Watch SE for $169 (32 percent off): We wouldn’t be surprised to see an update to Apple’s budget smartwatch sometime soon (and we have a few suggestions on the matter). But thanks to some serious discounts, the Apple Watch SE has turned out to be the most affordable way to get an iPhone companion for your wrist. Despite the lackluster screen and limited extra features, it handles the basics well. Also available at Walmart.
Best AirPods deals
Apple
If you don’t need active noise cancellation, you can grab Apple’s most affordable earbuds, the AirPods 4 without ANC. These came out last September at the same time as the latest iPhone. Engadget’s Billy Steele reviewed them and appreciated their comfort, improved sound quality and advanced features like voice isolation for calls and Personalized Spatial Audio. Also available at Walmart.
AirPods Max (USB-C) for $450 ($99 off): If you’re looking for over-ear headphones with all of the conveniences of in-ear AirPods, the AirPods Max are one of your only options (with the others being Beats devices). The latest models have the same design as the originals, but now charge up via USB-C instead of Lightning. They went as low as $430 for Amazon’s Prime Day.
Best iPad deals
Apple
This is Apple’s most affordable large-screen iPad. Engadget’s Nate Ingraham awarded it a review score of 89 upon its debut this March. When you pair it with accessories like a keyboard folio and mouse, it becomes a true productivity machine — though those add-ons make it a pricey package — which is why it’s best to wait for a sale.
iPad Pro (M4, 11-inch) for $899 ($100 off): The most powerful iPad is the iPad Pro, and it’s the one to get if you’re even toying with the idea of using your new slab as a laptop replacement. Both the 11- and 13-inch models have gorgeous displays, thinner and lighter designs, a repositioned front camera and the excessively powerful M4 chip inside. Also at B&H Photo.
Best Apple accessories deals
Apple Pencil (USB-C) for $69 ($10 off): This more affordable Apple Pencil doesn’t support pressure sensitivity, but it still makes for a useful stylus for the basics. If you’re a casual note-taker and can live without wireless charging, you’ll save a few bucks by picking this one up. Also available at Walmart.
Apple Pencil (2nd gen) for $99 ($30 off): The Second gen Pencil both attaches and charges magnetically, supports tilt and pressure sensitivity and allows for tool changes with a tap of the flat edge. It’s an older pencil and isn’t compatible with the latest iPad models. This is the lowest price we’ve tracked this year, but it went as low as $80 for last year’s Black Friday sales.
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