Tailwind’s free plan includes everything you need to create professional-looking Pins and schedule them strategically. You can schedule and publish up to five posts per month on Pinterest and Instagram combined, design up to five posts monthly with Tailwind Create, and access powerful optimization tools that typically cost money elsewhere. This comprehensive approach means you can manage your entire Pinterest workflow without jumping between multiple paid platforms.
But that is not all. In addition, Tailwind also has a full suite of free tools that can help you progress on Pinterest much quicker.
What Free Tools Does Tailwind Offer?
Tailwind’s free toolkit covers every aspect of Pinterest marketing from keyword research to automated scheduling. Here’s what you get access to without spending a dime:
Pinterest Keyword Finder – This tool analyzes your URL and generates targeted Pinterest keyword suggestions based on actual search trends. Simply enter your homepage URL or specific page link, and it provides a curated list of trending keywords that match your content and speak to your target audience.
Tailwind Create for Pinterest – An AI-powered design tool that creates personalized Pin templates in seconds. The free plan includes five designs per month, which is plenty for testing different styles and finding what resonates with your audience.
Image Alt Text Generator – This accessibility-focused tool generates descriptive alt text for your images. Our study shows that Pins with alt text are earning 25% more Impressions, 123% more outbound clicks, and 56% more profile visits on average, making this a crucial SEO tool.
Pinterest Board Title Idea Generator – Analyzes your Pinterest profile to suggest compelling, SEO-optimized board titles that help organize your content and improve discoverability.
Pinterest Group Board Finder – Helps you discover collaborative boards in your niche where you can share content and reach new audiences beyond your own followers.
Pinterest Browser Extension – Lets you save and schedule images directly from any website, making it easy to create Fresh Pins from your blog posts or products without manual downloading and uploading.
Step 1 – Plan Your Pin with the Keyword Finder
Before creating any Pin, start with keyword research using Tailwind’s free Pinterest Keyword Finder. This tool is specifically designed for Pinterest’s search algorithm, unlike generic keyword tools that focus on Google.
Enter your website URL or the specific page you want to promote, and the tool generates a targeted list of trending keywords that match your content. For example, if you’re promoting a blog post about “easy breakfast recipes,” the tool might suggest related terms like “quick morning meals,” “healthy breakfast ideas,” or “meal prep breakfast.”
These keyword suggestions are based on real Pinterest search data, showing you what people are actually looking for on the platform. Focus on keywords that are highly relevant to your content and have growth potential. The most viral Pins used five or fewer keywords in their descriptions, so resist the urge to stuff every suggested term into your Pin.
Use these keywords strategically in your Pin titles, descriptions, and alt text to help Pinterest understand what your content is about and surface it to the right audience. Remember, Pinterest distributes content primarily based on topical relevance, so accurate keyword usage is crucial for getting your Pins seen.
Step 2 – Design Your Pin with Create for Pinterest
Tailwind Create revolutionizes Pin design by offering AI-powered templates that are specifically optimized for Pinterest performance. The free plan gives you five design credits monthly, which is perfect for experimenting with different styles and discovering what works for your brand.
The tool analyzes your content and industry to generate personalized design suggestions. You can upload your own images or start with stock photos, then choose from hundreds of template variations that automatically incorporate Pinterest best practices.
The beauty of Tailwind Create is its efficiency. You can generate multiple Pin variations for the same content in minutes. This is crucial because creating different Pin designs for the same blog post or product increases your chances of one going viral, and it keeps your content fresh over time.
Step 3 – Optimize with Alt Text & Board Tools
Once your Pin design is ready, optimize it for maximum discoverability using Tailwind’s free accessibility and organization tools.
Use the Alt Text Generator to create descriptive alternative text for your images. This isn’t just about accessibility (though that’s important); it’s about SEO performance. Pins with alt text significantly outperform those without, earning 25% more impressions and 123% more clicks on average.
Upload your Pin image to the tool, and it generates accurate, keyword-rich alt text that describes your image while incorporating SEO best practices. The AI analyzes your image content and creates descriptions that are useful for visually impaired users and helpful for Pinterest’s algorithm in understanding your content.
Try the Board Title Idea Generator to ensure your Pins are organized into well-named boards. Good board titles act as additional keyword opportunities and help Pinterest categorize your content correctly. The tool analyzes your Pinterest profile and suggests board titles that align with your content and target audience.
Use the Group Board Finder to discover collaborative boards in your niche. These boards have multiple contributors and often larger audiences than individual boards, giving your Pins extra exposure. Look for active boards with regular posting activity and engagement that matches your content style.
Step 4 – Add Pins via the Browser Extension
The Tailwind browser extension streamlines your workflow by letting you create and schedule Pins directly from your website or blog. Instead of manually downloading images and uploading them to Pinterest, you can pin directly from your content with one click.
When you’re on a blog post or product page you want to promote, simply click the Tailwind extension icon, select the image you want to use, and the tool automatically pulls in relevant information like the page title and URL.
Step 5 – Schedule with SmartSchedule
The final step is scheduling your optimized Pins using Tailwind’s SmartSchedule feature. Free users can schedule up to five posts per month, which is enough to maintain a consistent Pinterest presence and test what works for your audience.
SmartSchedule analyzes your account’s performance data to recommend the best times to post for your specific audience. Rather than guessing when your followers are active, the system uses real data to optimize your posting schedule. The best time to pin on Pinterest varies by account, audience, and content type, so personalized scheduling is crucial.
You can schedule individual Pins or batch upload multiple designs to save time. The drag-and-drop calendar interface makes it easy to see your posting schedule at a glance and adjust timing as needed. Remember, consistency matters more than volume: it’s better to post steadily with your five monthly credits than to use them all at once.
Time your Pins strategically around your content publication schedule. If you’re promoting a new blog post, schedule multiple Pin variations over several weeks to keep driving traffic to that content. Pinterest’s algorithm favors Fresh Pins initially, but your content can continue generating traffic for months or even years when properly optimized.
Tips to Maximize the Free Plan
To get the most value from Tailwind’s free tools, approach your Pinterest strategy strategically rather than randomly.
Batch-create Pins in focused sessions rather than creating them one at a time. Set aside time weekly to use your design credits efficiently, creating multiple variations for your most important content. This approach helps you maintain visual consistency while testing different design approaches.
Use all five free posts strategically by focusing on your highest-priority content. Instead of promoting every piece of content equally, identify your top 5-7 blog posts or products for the month and create multiple Pins for each. This concentration approach often delivers better results than spreading your efforts too thin.
Leverage the free tools for research and planning even beyond your posting limits. The keyword finder and board title generator don’t count against your posting credits, so use them extensively to inform your overall Pinterest strategy. This research helps you understand what your audience is searching for and how to position your content effectively.
Save your designs and strategy insights for future use. While you’re limited to five designs monthly, you can save successful templates and keyword lists to replicate winning approaches as you scale your Pinterest marketing.
Final Thoughts
Tailwind’s free tools provide everything you need to manage a complete Pinterest marketing workflow from planning and design through optimization and scheduling. For beginners, small businesses, and budget-conscious marketers, this represents an incredible value that would typically require multiple paid subscriptions elsewhere.
The key to success with the free plan is focusing on quality over quantity. With 20 monthly posts and designs, you can’t pin everything, but you can pin strategically. Use the keyword research to understand what your audience wants, create compelling designs that follow Pinterest best practices, optimize for accessibility and search, and schedule consistently for maximum impact.
As your Pinterest traffic grows and you need higher volume, Tailwind’s paid plans offer expanded limits and advanced features. But the free plan provides an excellent foundation for testing Pinterest marketing, understanding what works for your brand, and building sustainable traffic before investing in premium tools.
Start with Tailwind’s free forever plan today and discover how strategic, tool-assisted Pinterest marketing can transform your website traffic without breaking your budget. The combination of professional design capabilities, SEO optimization tools, and smart scheduling makes it possible to compete with much larger brands and budgets through strategic execution rather than just spending power.
FAQ
Can I create and schedule Pins directly inside Tailwind, or do I need Pinterest first?
You’ll need a free Pinterest account (Business is recommended) — then you can design, optimize, and schedule Pins fully inside Tailwind.
What’s the difference between Tailwind’s free and paid plans?
The free plan includes limited designs and post scheduling (five each per month), while paid plans increase those limits and unlock unlimited scheduling, advanced analytics, and additional AI-powered marketing tools.
Do the free Pinterest tools work for Instagram too?
Yes, the free plan includes up to five combined posts across Pinterest and Instagram each month. Plus, you can use Tailwind Create to design content for both platforms.
Can I use Tailwind’s free tools to publish Fresh Pins?
Yes. With the browser extension and design credits, you can create unique Pins for your content.
Do I need design skills to use Tailwind Create?
No. Tailwind Create generates personalized, Pinterest-optimized designs automatically using your colors, fonts, and images. No design background required.
Does Tailwind’s free plan include SmartSchedule?
Yes, even free users get access to SmartSchedule, which recommends the best posting times for your audience based on data.
How do I know if the free tools are working for my Pinterest growth?
Tailwind provides performance tracking within your account so you can see how many Impressions, Saves, and Clicks your scheduled Pins are generating.
Ask ChatGPT
Tailwind vs manual pinning: does scheduling impact clicks on Pinterest?
ChatGPT says:
TLDR: no, scheduled Pins are treated the same as manually published Pins.
The post How to Create Pinterest Pins Using Tailwind’s Free Tools appeared first on Tailwind Blog.
