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Home Google Marketing

Disco is Google’s new generative AI web app experience

Josh by Josh
December 15, 2025
in Google Marketing
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Disco is Google’s new generative AI web app experience
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The web is a vast collection of applications and information, making it an incredible engine for discovery and learning. Yet, as our online tasks have grown more complex we’ve all felt the frustration of juggling dozens of open tabs to research a topic or plan a trip. We believe the web itself has the opportunity to adapt to the complexity, which is why we’re introducing Disco, featuring GenTabs, the newest experiment from Google Labs.

Disco is our new “Disco”very vehicle designed to reimagine browsing and building for the modern web. Disco will help us learn faster and work together with AI enthusiasts to shape the future of web browsing. And the first feature we’re testing is GenTabs, which was built with Gemini 3, our most intelligent model.

GenTabs helps you navigate the web by proactively understanding your complex tasks (through your open tabs and chat history) and creating interactive web applications to help you complete the tasks. You never need to write a line of code: Just describe the tool you need and refine it using natural language. Depending on your current task, it will even create suggestions for generative apps that you hadn’t thought of yet. And because every generative element ties back to the web, it always links to the original sources.



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