Direct Marketing

LONGUEUIL, QC–Civilia, a Quebec-based company renowned for its smart mobility technology solutions, announces the acquisition of Compilation Data Traffic, a...

DENVER, CO– Findings in Confessions of a CMO, a new global report by Worldwide Partners, challenge a common sentiment that...

Tony Ulwick is a pioneer in job-to-be done theory and practice and the author of the book “Jobs To Be...

Sara Wilson by Stephen Shaw Sara Wilson is a recognized authority on GenZ, digital trends, and building online communities. The...

Companies often overestimate the loyalty of their customers, mistakenly believing that repurchase behaviour is an indicator of how they feel...

EDMONTON, AB–Dr. Phone Fix Canada Corporation, one of Canada’s fastest-growing consumer electronics repair and resale platforms, today announced that it...

The brand is transforming its iconic bow-tie into a VIP pass, granting access to a complimentary exclusive experience MONTRÉAL, QC–Hellmann’s...

Elevating loyalty to ignite measurable growth through AI-powered decisioning, smarter engagement, and ecosystem monetization PALO ALTO, CA–Loyalty Juggernaut (LJI), the...

TORONTO, ON–NLI Solutions, a leader in digital catalogue infrastructure and enterprise fulfillment, and One Mint Club, an AI-powered loyalty, analytics,...

The extension reinforces Collabria’s position as the preferred credit card provider for Canadian credit unions VANCOUVER, BC and CALGARY, AB–Central...