Channel Marketing

What triggers an AI Overview? What types of queries are most likely to generate an AIO, and which are relatively...

I’ve always thought sales was cool. There’s something thrilling about solving real problems, connecting with people, and closing deals. But...

Managing hotel operations is no small feat. Coordinating bookings, guest requests, staff schedules, and last-minute changes can leave even the...

Managing hotel operations is no small feat. Coordinating bookings, guest requests, staff schedules, and last-minute changes can leave even the...

When I first started exploring mind mapping software, it wasn’t just about finding tools to organize my thoughts—I needed solutions...

Recently, I underwent a critical customer escalation. I mentioned their product in a different way that attracted a negative sentiment....

Black Friday might dominate the headlines, but savvy software buyers know the real deal — Cyber Monday is here to keep...

My Fix-it Session client last Tuesday looked exhausted. “I’m paying $312 a month for Mailchimp,” she said. “But I can’t...

On the surface, most content marketing courses look the same.  They all offer video courses on roughly the same topics...

I recently celebrated my second anniversary at G2, and it got me thinking back to my first few days here....