Channel Marketing

Summary Treat compliance as step one: build consent and sender-registration practices around applicable local regulations, message types, carrier programs, and...

A familiar face has joined the Electronic Specifier team as experienced electronics journalist and communications professional Mark Gradwell takes up...

📌 THE GIST AWeber is the only email marketing platform founded in 1998 that’s still independently owned. That 28-year track...

TL;DR: How do I automate financial reporting? To automate financial reporting, centralize and connect your data sources, implement an FP&A...

Summary SMS and MMS are not interchangeable line items, they solve different jobs and carry different cost structures Message-part charges,...

I tested several tools to find the best encryption software. These are Progress MOVEit, Virtru, Keeper Password Manager, Microsoft BitLocker,...

Your website experiences a surge of traffic during a peak business hour. That's great, right? But, without effective load balancing,...

📌 THE GIST Every guerrilla marketing list on the internet gives you someone else’s ideas. Those ideas already worked for...

If you work in customer support, you've probably reassigned a ticket within seconds because it landed with the wrong person....

Summary Lifecycle-triggered SMS complements promotional campaigns for cart, browse, and post-purchase flows by responding to individual customer actions Real workflow...