Channel Marketing

The more time I’ve spent working alongside HR teams, the more I realize hiring is a lot like marketing. You...

  The days of sending hundreds of cold emails to prospects are long gone. Mass outreach without personalization is as...

When you work in marketing, you're constantly making decisions that could go either way. Should that CTA say “Get Started”...

I’ve spent the last three years writing about IT and cloud security, talking to DevOps teams, IT admins, and security...

As a content marketer, I don’t manage IT rollouts or build training programs. Still, I’ve interviewed enough digital transformation leads and...

Capturing and commanding customer attention when they’re constantly overloaded with content is like wishing for snow in summer. It’s rare...

My life took a cinematic turn in 2013. Thanks to the Community College Initiative Program, I landed in sunny Arizona,...

When I started digging into restaurant POS systems, I didn’t expect to find so many options, each claiming to be...

We know that AI assistants like ChatGPT access search indices, like Google and Bing, to retrieve URLs for their response....

Here’s the thing most blog posts won’t say: a lot of “top-rated” social media management tools are overhyped and flat-out...