Channel Marketing

A Great Primer For Small Business Owners  Print This PostI help entrepreneurs grow companies in my marketing consulting and coaching...

GitHub Copilot vs. ChatGPT choosing between them is like picking a travel guide vs. a GPS — both helpful, but for...

 Print This PostI first read Spin Selling by Neil Rackham in 1999. Why blog about it now? Because SPIN Selling...

Let’s be honest: B2B marketing is facing a trust crisis. Our ebooks and webinars are now met with skepticism. Buyers...

 Print This PostAs a marketing consultant who works with entrepreneurs on start-ups and business growth initiatives, I see the same...

You can have detailed surveys, NPS tools, and a CRM packed with account insights, but if you don’t act on...

How much do traditional and AI search results overlap? AI models draw on search engine indexes to enrich their static training...

 Print This PostIt seems like every week I’m in a conversation with a writer, a designer, or a small business...

Stop everything! Before you write another thought-leadership post about synergistic solutions and paradigm shifts, ask yourself this: When was the...

We analyzed 1,000,000 SERPs to see how the presence of different SERP features has changed since the start of the year.AI...