Want a website that wows and works? Looking at inspiring web design examples is a great place to start. Whether you’re a startup or an established business, knowing where web design is headed and what is trending is crucial for creating an engaging, intuitive, and bottom-line-boosting digital presence.
This article is here to ignite your creativity by exploring strategic web design trends and offering inspiring examples of websites that get digital design right. Plus, see how Moburst has helped transform the digital experiences of three leading brands through innovative web design.
Take a Strategic Approach to Web Design
Web design is more than just visuals. It’s about strategically blending visual appeal, functionality, user experience (UX), and your business goals. The best-designed websites display a deep understanding of your target audience, put your brand messaging on display, and craft a digital experience that delivers.
But great websites don’t happen by accident. Reviewing other websites, especially those outside your industry, is crucial for understanding what works and what doesn’t. It’s not about simply copying design elements; it’s about understanding the why behind effective design—the principles that make a website successful.
For example, a sleek SaaS dashboard might inspire a more intuitive layout for your eCommerce product pages, or a nonprofit’s captivating storytelling could influence how you communicate your corporate narrative. Analyzing different types of websites can provide valuable insights into information architecture, navigation, user interface (UI) design, calls-to-action (CTAs), and so much more.
When you take a strategic approach to website design, you transform your digital footprint from aesthetics alone into a powerful growth engine.
7 Modern Trends Shaping Web Design
Rather than seeing the moving target of the web as a challenge, view it as an opportunity. Just remember that staying on top of the latest trends isn’t about chasing fads but rather understanding how people interact online and creating memorable, impactful experiences.
Stepping outside your comfort zone with some of these web design trends could spark innovation and help you craft a design that resonates with your audience in ways you never imagined.
- Minimalism & White Space: Clean, uncluttered designs emphasize key messages and CTAs, creating a sense of clarity and sophistication.
- Bold Typography: Expressive fonts and impactful headings add personality and create a strong visual hierarchy, guiding the user’s eye.
- Visual interactivity: The parallax effect, which creates an illusion of movement and dimension, has become a popular way to add depth and interactivity to websites.
- Micro-interactions: Subtle animations and interactive elements provide feedback and enhance user engagement, making the experience more delightful.
- Inclusive Imagery: Authentic and diverse representation in visuals — showcasing people of different ethnicities, abilities, ages, genders, and body types — fosters a sense of belonging and ensures your brand resonates with a wider audience.
- Mobile-First Design: Prioritizing the mobile experience with responsive design is paramount because a whopping 62.54% of all global website traffic happens on mobile devices.
- Dynamic & Asymmetrical Layouts: Breaking free from traditional grids creates visual interest and allows for more creative storytelling.
- Accessibility: Inclusive design ensures that websites are usable by everyone, regardless of ability, by incorporating clear image alt text, keyboard navigation, and sufficient color contrast. As of June 28, 2025, the European Accessibility Act is in force. It requires digital products and services offered in the EU to be accessible, with fines for non-compliance, so making your site accessible matters more than ever.
- Social Proof: Social proof—customer testimonials, user reviews, user-generated content (UGC), and social mentions—is playing an increasingly vital role in business success and is a vital aspect of web design.
8 Inspiring Web Design Examples
If you’re wondering what these web design trends look like in action, you’re in the right place. Let’s explore some exceptional website designs across industries that are turning these trends into stunning and successful designs.
SaaS Web Design Examples
SaaS platforms require interfaces that are both functional and visually appealing to deliver seamless user onboarding and engagement. Here are two SaaS web design examples and the key trends they’re embracing:
Figma
Key trends: White space, visual interactivity, micro-interactions
Figma brilliantly showcases its collaborative design tool with dynamic animations that immediately communicate the product’s value proposition and user benefits. The use of real user interfaces within the design is a smart move, focusing on the product’s value proposition and user benefits by showcasing the tool in action. This design aligns strongly with the trend of minimalism and white space, creating a sense of clarity and focus.
Notion
Key trends: Visual interactivity, asymmetrical layouts, micro-interactions
Notion’s website showcases the product’s many use cases, from note-taking to project management, which inspires creativity by demonstrating what’s possible. The use of real user stories adds credibility and demonstrates the value of the platform through social proof. Notion effectively uses visual interactivity alongside dynamic and asymmetrical layouts to create visual interest and guide the user’s eye. The site also incorporates micro-interactions to provide feedback and enhance user engagement.
eCommerce Web Design Examples
For online retailers, the balance between aesthetics and functionality is critical for driving sales. Check out what web design trends these two eCommerce sites have implemented:
Allbirds
Key trends: Social proof, inclusive imagery, visual interactivity
Shoe brand Allbirds effectively communicates its brand values and product benefits through inclusive, high-quality photography, compelling storytelling, and a minimalist design. Allbirds cleverly integrates social proof by showcasing customer reviews and highlighting its eco-friendly materials. The site also subtly uses visual interactivity through smooth transitions and subtle animations — enhancing the user experience without being overly flashy.
Blume
Key trends: Dynamic layout, bold typography, social proof, inclusive imagery
Blume uses a bright, playful, and dynamic layout to showcase its self-care products. The website emphasizes body positivity and makes excellent use of bold typography to highlight key messages and product benefits. The brand also leverages social proof by showcasing user-generated content and customer testimonials. Blume’s design also incorporates inclusive imagery, reflecting its commitment to representing a diverse range of individuals. The overall feel is fresh, modern, and engaging.
Mobile-first Web Design Examples
With mobile usage dominating, mobile-first design is no longer optional — it’s essential. Here are two mobile-first websites we can’t get enough of and the web design trends they’ve mastered:
Chobani
Key trends: Minimalist design, visual interactivity, visual hierarchy
Chobani’s mobile-first website is an inspiring example of how to showcase food products effectively on smaller screens in a minimalist design. The site’s mobile design prioritizes visual appeal and ease of use, making it a pleasure to browse on the go. Subtle parallax scrolling effects add depth as users navigate different sections, while bright product images “pop” against a clean background. The high-quality imagery also contributes to a strong visual hierarchy, guiding the user’s eye.
Current
Key trends: Minimalism, bold typography, micro-interactions
With striking hero imagery and a concise mission statement, Current’s mobile-first website effectively balances a wealth of information with a simplified navigation menu. Its sleek and balanced user experience leverages minimalism and bold typography to emphasize key messages and product features. The focus on a seamless and intuitive mobile experience demonstrates how a fintech company can effectively communicate its value proposition and build trust through a modern and user-friendly design.
Corporate Web Design Examples
Corporate websites need to balance professionalism with engaging content to communicate brand values and expertise. Here are two corporate sites and how they’ve embraced trends in good web design to achieve amazing results:
Goldman Sachs
Key trends: Minimalist approach, micro-interactions, mobile-first design
With a mobile-first design, the Goldman Sachs corporate website delivers a polished and professional image, reflecting its position as a trusted global investment bank. The site effectively uses minimalism and white space to create a sense of sophistication, clarity, and focus. While the site’s primary function is informational, it incorporates subtle micro-interactions and smooth transitions to enhance the user experience.
Sparkbit
Key trends: Bold and asymmetrical layout, micro-interactions, bold typography
Sparkbit’s corporate website is a standout in the software development industry, showcasing a modern and dynamic approach to corporate web design. The brand uses an asymmetrical layout, creating visual interest and highlighting its innovative spirit. The site effectively uses micro-interactions and animations to add a layer of interactivity and engagement. Sparkbit’s use of bold typography reinforces its brand identity and creates a strong visual presence. The overall design communicates a sense of creativity and forward-thinking.
3 Successful Web Design Examples from Moburst
A well-designed website can make the difference between a fleeting visit and a lasting customer relationship. Our work with leading brands showcases our commitment to excellent UX/UI service and conversion-focused web design. Here are a few website design examples from Moburst:
SYNLawn
SYNLawn needed a digital refresh to showcase its innovative landscaping products. Moburst’s website redesign simplified navigation and emphasized high-quality visuals, highlighting the beauty and versatility of SYNLawn. Interactive elements, like before-and-after sliders, engaged users and demonstrated product transformations. This project demonstrates our ability to create visually compelling, user-friendly websites that drive business growth.
Redefine Meat
We redefined the website for Redefine Meat, a groundbreaking plant-based meat alternative producer, by designing a site with bold visuals, compelling storytelling, and an intuitive interface. The design highlights Redefine Meat’s innovation and positions the business as a food tech leader. The website effectively generates interest and drives inquiries, contributing to its market expansion. This project showcases web done right and our expertise in building engaging websites for disruptive brands.
NewDay USA
NewDay USA sought a fresh digital presence that conveyed trust and innovation in financial services. Our web design strategy focused on streamlining information, enhancing usability, and incorporating modern design trends to boost engagement. We prioritized clear CTAs and easy access to key information. The redesigned website became a digital marketing cornerstone, driving an increase in applications.
Invest in Expert UI/UX Design with Moburst
If there’s one constant in great web design, it’s that it’s always changing. By staying informed about the latest trends, studying inspiring examples, and partnering with experienced professionals, you can create a website that not only looks great but also achieves your business goals.
At Moburst, our expertise in UX/UI services and our delivery of some of the best-designed websites across verticals and industries can help you transform your digital presence and achieve lasting success. Want to learn more? Check out our work, or contact us to discuss your web design project.
Ofir Shuv
Ofir Shuv is the VP of UX/UI and a partner at Moburst. He is the driving force behind the stunning, user-first designs that fuel some of the world’s most successful digital experiences. Ofir leads our web design team in turning complex challenges into seamless, intuitive interfaces. His passion for pushing the boundaries of UX/UI ensures that every project delivers real value, creating app and web experiences that users love and remember.
