When you browse the biggest online brands in your niche, it is easy to think, if only I had the budget for production days, professional models, and stunning locations, I would be able to compete with them. Most merchants assume that level of polish is out of reach. With our AI Models & Product Photos app, it is not. In just a few clicks, you can create the same high-end visuals without the cost, logistics, or delays!
Read the case study below to see how our client, MuddyStock, turned this into a reality.
Can you tell us about your brand and what you sell?
MuddyStock is an online fashion and lifestyle brand focused on modern streetwear and everyday casual clothing. We offer a mix of trend-driven apparel such as t-shirts, hoodies, and statement pieces, combining comfort with bold design. Our goal is to make stylish, wearable fashion accessible without overpricing.
Who is your target customer?
Our target customers are young adults and fashion-conscious shoppers who enjoy streetwear, casual outfits, and expressive designs. Most of our audience is active on social media and prefers unique styles that feel modern but easy to wear daily.
What challenges were you facing with product photos before using AI Models and Product Photos app?
Before using AI-generated models, we struggled with inconsistent product images from suppliers, limited model variety, and backgrounds that didn’t match our brand aesthetic. Professional photoshoots were costly and time-consuming, especially when launching new products frequently.
What made you decide to try the app, and which features do you use the most?
We decided to try the app to create more professional and consistent visuals without relying on expensive shoots. The features we use most are AI models creation and try on products on AI models, background enhancement, lighting improvement, and pose adjustments to better fit our brand style.
How has the app improved your workflow, costs, or product launch speed?
The app significantly improved our workflow by reducing dependence on external photoshoots and allowed us to launch products much faster. We can now prepare product images with models in minutes instead of days, which helps us stay competitive and test new designs quickly.
Where are you using the generated images (product pages, ads, emails, social media)?
We primarily use the generated images on our product pages and across social media platforms. They are also used in promotional banners and occasional email campaigns to maintain visual consistency across all channels.
Curious to see how this would look for your brand? Try the AI Models & Product Photos app and test it on your own products in minutes.
Nicole Blake
Nicole is a digital marketing strategist and eCommerce content creator with a passion for helping online sellers grow their brands through smart tools and creative design. With years of experience in the Shopify and DTC space, Nicole specializes in turning complex tech into actionable insights.
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